From cold acquisition to smart sales
BR Containers in 2002 and has grown from a regional container supplier into an established player with ten trucks and a location in Zwijndrecht. Manager Frank Penning explains: “Previously, our four account managers would visit companies every day to conduct cold calls. That took a lot of time and didn’t always yield the desired results. JEX now JEX that part entirely for us.”
Since implementing JEX CORE Sales , BR Containers JEX CORE Sales nearly 10% more appointments with potential customers BR Containers . The leads come in directly through JEX and are distributed among the account managers. Within two business days, they’re meeting with new customers. “The collaboration is going smoothly,” says Frank.
“If we identify areas for improvement, JEX our contact person, Walter, address them immediately.”
Manager, BR Containers
Ready for the future
The partnership with JEX has BR Containers only helped BR Containers operate more efficiently, but also enabled it to look further ahead. The company wants to expand into new regionss and is working with JEX to identify the most promising areas. “JEX helps us grow strategically using AI,” says Frank. “We expect to further expand our fleet by 2026, thanks in part to the customers we acquire through JEX CORE Sales .”
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