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JEX MP Motorsport

Type

Racing team

Industry

Motor racing

For modern motorsports teams, sponsorship is about much more than just visibility. It’s all about partnerships that align with the ambitions of both the team and the partner. That’s why MP Motorsport a smarter way to reach new sponsors. With the help of AI, they were able to forge partnerships that had previously been out of reach.

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Meet MP Motorsport

For years, MP Motorsport talent from karting all the way up to Formula 2, with one clear goal: to help drivers advance to Formula 1.

Meet MP Motorsport

Sponsorship as a strategic growth driver for

For years, MP Motorsport talent from karting all the way up to Formula 2, with one clear goal: advancing drivers to Formula 1. From their workshop in Westmaas, they prepare all cars and drivers for the new season. Motorsports requires significant investment, with sponsorship playing a crucial role. Using JEX CORE Sales JEX, MP Motorsport actively MP Motorsport companies that have an affinity for motorsports but were not yet familiar with the team. This creates new relationships that contribute to the budget and provide the flexibility to continue building performance at the highest level.


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“Thanks to JEX CORE Sales , we JEX CORE Sales build new partnerships. We’ve already established these with three or four new partners in a short period of time.”

Maarten van Wesenbeeck

Marketing & Communications Manager

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JEX CORE Sales Practice

Together with JEX MP Motorsport focused brainstorming MP Motorsport develop a strong sponsorship campaign. Once the strategy was finalized, it went live immediately. Thanks to consistent follow-up by the team, the approach yielded concrete results.

New sponsors make it possible to attract better drivers, invest in innovation, and further accelerate the development of the cars. AI does not serve as a replacement, but rather as a reinforcement of the team’s commercial foundation. 

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